Interactive, large-format storytelling: story ads bring brands to life in several individual slides. Similar to social media, but in the safe open web environment.
Yaleo Story ads achieve exceptionally high viewability rates thanks to their vertical full-screen format and seamless in-feed placement.
This interactive storytelling format engages the target audience while they are reading, ensuring that the message sticks. The effective alternative to traffic ads with high churn rates.
Our Ad Creation Studio creates bespoke story ads according to customer requirements and campaign objectives – drawing on existing assets and using AI for support.
Yaleo Story ads function just like the story formats on social media – with one crucial difference: they are placed in the safe environment of high-quality websites.
Digital campaigns in the safe environment of more than 200 premium Swiss websites.
Yaleo Story ads make brands visible and real through interactive storytelling. As a result, they achieve an above-average interaction rate of more than 1.5%, unlike traditional advertising formats. The outcome: greater penetration within the target audience compared with classic traffic ads, which have high bounce rates.
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Efficiency meets efficacy. We provide a complete service, from ad production to transparent reporting, ensuring that every campaign is perfectly aligned with your needs.
our experienced designers create custom story ads from existing assets, ensuring they always align with the client’s CI/CD and perfectly match the specific campaign goal.
we create stories with clever interactions – surprise effects, gamification, dialogue and much more – stories that users won’t want to skip.
clients can easily request changes from our specialists, who ensure that every story slide is optimised to its fullest potential.
our AI starts with the original version and uses past performance data to generate additional text options designed to best match user behaviour. AI-generated variations are always verified and approved by our team and the client prior to publication.
the different variations are then delivered in an A/B test format, ensuring that the best-performing wording and calls-to-action are prioritised, which optimises campaign performance.
our intuitive dashboard displays all key performance data in real time and summarises it in a precise report.
detailed metrics such as impressions, interaction rates and view-through rates provide clear insights into user behaviour on individual slides.
Here’s what our customers have to say about Yaleo Story.
We partnered with audienzz to implement our Bonne Maman campaign in a creative and interactive way, leading to strong results. The impressive 4.4% interaction rate shows how well the target audience actively engaged with the format.
Our Yaleo Story campaign achieved an interaction rate of more than 4%. The long dwell time within the story and the low bounce rate of traffic on our landing page spoke for themselves,
Yaleo Story enabled us to offer a unique virtual experience of our destination, providing our target audience with an exceptional user journey within a news context. We see Yaleo Story as an innovative and remarkably appealing branding product.
